The Council for Advancement and Support of Education (CASE) recognized numerous entries
from TCU in its Best of District IV Awards. This qualifies the university as one of
the most recognized institutions in its district, which spans Texas, Oklahoma, New
Mexico, Arkansas and Louisiana. CASE is a global association dedicated to educational
advancement and championing education to transform lives and society.
鈥淲e鈥檙e delighted that the industry-leading work of our schools and colleges, marketing,
communication, magazine, admissions and alumni relations teams is being recognized,鈥�
said Merianne Roth, vice chancellor of Marketing & Communication. 鈥淎s we continue
to tell TCU鈥檚 story and enhance TCU鈥檚 academic reputation, industry recognition of
our teams鈥� strategic work underscores the important progress happening on our campus,
in our community and beyond.鈥�
The 2024 awards recognize projects from 2023, encompassing some of the stellar work
of TCU鈥檚 recent Sesquicentennial celebrations.
The entries that were recognized include:
- Frogs on Fourth: A Purple Pop-up
- Here for a Hollywood Ending: CFP National Championship Campaign
- First Impressions Matter: A Sponsored Campaign
- Lead On, Courageously: Katherine Beattie
- Music on the Rocks: TCU Music Center
- TCU 150th and Campaign Closing Event Invitation & Gift
- Celebrating 150 Years of Leadership: Out-of-Home Campaign
- The Story of Us: An Immersive TCU Experience
- Bright Future: A Celebration in Lights
- TCU Magazine Sesquicentennial Issue
- Five Secrets Search Campaign (Admission)
- Facebook Live Q&A with Heath Einstein (Admission)
- Horned Frog Fair: An Exclusive Shopping Event (Alumni Relations)
- Alumni & Student Programming (Alumni Relations)
- Burnett School of Medicine鈥檚 Inaugural Match Day
- Burnett School of Medicine鈥檚 ON-SITE Video Series
- Connecting and Engaging Alumni by Supporting Scholarships and Alumni-owned Businesses (Alumni Relations)
Earlier this year, five of the entries also were recognized nationally through the
organization鈥檚 鈥淐ircle of Excellence鈥� competition. Those were Horned Frog Fair: An Exclusive Shopping Event (Alumni Relations), First
Impressions Matter: A Sponsored Campaign (Advertising), Bright Future: A Celebration
in Lights (Design), Lead On, Courageously: Katherine Beattie (Video) and Five Secrets
Search Campaign (Admission), which earned a Grand Gold designation.
To see highlights of TCU鈥檚 current and past awards, .